Digirad / SPECT / ERGO Branding
Posted in: Digirad, Medical Imaging
Client
Digirad is a leading developer and manufacturer of solid-state gamma cameras for nuclear cardiology and general nuclear medicine applications.
Challenge
Digirad needed a novel and modern approach to product branding for its new ERGO imager.
Solution
We created a powerful logo, decided to oversized it, and designed strategic placement options for optimal brand recognition.
Result
A higher perceived value product through strategic branding and labeling.
“Audacity delivers great results, they are very creative and provide high-touch personalized service.” Todd Clyde, President & CEO
